our boutique
For the past 50 years, The Bridal Path has been the best stop on every southern bride’s wedding planning journey. Like reopening a favorite storybook, The Bridal Path welcomes so many brides into our shop whose mothers and grandmothers found their dream gown on a Bridal Path rack many years ago. The tradition of shopping at The Bridal Path is like passing down a family heirloom, and it is so special to everyone who experiences it. We call our customers Bridal Path family because that’s what they are to us. You are so much more than just another customer—we are here to wedding plan with you and share life with you.
We are one huge, happy family filled with generations of love stories, hugs, and happy tears shared. As the years pass, The Bridal Path evolves to be the best experience and selection possible for today’s bride, but no matter what, the mission has always remained the same—to make brides feel their most beautiful on the most special day of their lives. So, precious bride, bring your loved ones, hop on the couch with one of our homemade snickerdoodle cookies, and get ready to experience the best wedding gown shopping experience out there.
get to know us
The Jarvis girls are a mother-daughter trio that have a passion for making every bride’s dream a reality. From a young age, Audrey Jarvis McCarty was enchanted by the magic of a wedding gown. She always knew there was something special about a white dress. The sweet representation of it held a bride’s greatest love story. Audrey and her sister Amelia first began spending their high school summers and holidays styling brides. Their passion grew as they watched their brides light up as they found the dress they’d been dreaming of their whole lives. The small part they played in bringing joy to a bride’s day was priceless, and it made Audrey want to pursue a major in Fashion Design and Merchandising.
With the help of their mother Janie, these sisters set out to keep the tradition of The Bridal Path, but make The Bridal Path a place of the modern bride’s dreams. With a little bit of hard work and a lot of answered prayers, they have made The Bridal Path a place of love + laughter where any bride can feel comfortable and celebrated as she embarks on the sweetest day of her life. To the Jarvis family, each dress is as unique as the bride, mother, bridesmaid, or flower girl that walks in the door. Their mission is to provide you an unforgettable experience as well as a carefully curated selection of gowns that will fit any budget, size, or personality!
You will become part of The Bridal Path family before you know it!
Each and every one of us wakes up each day so excited to come to work because of YOU!
Thank you for letting us have the best jobs in the whole wide world!